HomeReal EstateGreen Bay, WI

Green Bay, WI

โš–๏ธ Balanced Market
Median Price
$268,837
โ†— 5.2% YoY
Median Rent
$841/mo
Cap: 3.8%
P/R Ratio
23.6x
Nat'l: 18x
Days on Market
50
days avg
Ocity Verdict
โŒ RENT

๐Ÿ“Š Fundamental Scores

Risk Grade: A
50
Affordability
50
Investor Yield
60
Market Temp
63
Boomtown Score

๐ŸŽฏ The Bottom Line

Green Bay shows balanced market with moderate growth and stable demand. The 23.6x price-to-rent ratio suggests renting is financially smarter than buying for most investors.

๐Ÿ“ˆ Price History

Zillow Home Value Index (ZHVI) ยท Updated monthly
$269K$213K
Mar 23Aug 24Jan 26
Current
$269K
3Y Change
+26.2%
3Y Peak
$269K

๐Ÿ“Š Market Activity

Source: Redfin ยท 2026-01-31
Sale-to-List
98.8%
Room to negotiate
Price Drops
13%
Firm pricing
Months of Supply
2.4
Tight supply
Gone in 2 Weeks
43%
Time to decide
Homes Sold
70
New Listings
69
Active Inventory
165
Pending Sales
84

๐Ÿ“ˆ Market Analysis

Market Cycle

The market is in a stable phase with a 5.2% YoY price increase indicating steady appreciation without overheating. The 50 DOM shows homes move at a moderate pace, balancing buyer and seller leverage. Inventory levels are tight but manageable, supporting consistent demand without speculative bubbles.

Supply & Demand

With 2.4 months of supply, the market leans slightly toward sellers but remains balanced. New listings (69) and sales (70) are nearly equal, showing healthy turnover. The 42.9% of homes off-market within two weeks signals strong buyer interest in available properties, preventing inventory spikes.

Pricing Power

Sellers hold slight pricing power with a 98.8% sale-to-list ratio, though 13.3% of listings see price drops, indicating some negotiation room. The $268,837 median price is accessible relative to regional averages, supporting demand from first-time buyers and investors seeking value.

Green Bay, WI Housing Market Forecast 2026โ€“2028

๐Ÿ”ฎ Green Bay Price Forecast 2026โ€“2028

Based on 5-year Zillow ZHVI trend analysis ยท Statistical projection
๐Ÿ“ˆ Upward Trend
PROJECTEDNOW$269K2027$289Kโ–ฒ 7.5%2028$308Kโ–ฒ 14.6%20232024Now
$323K$202K
Current
$269K
2026
Projected
$289K
โ†‘ 7.5% by 2027
Projected
$308K
โ†‘ 14.6% by 2028
5yr CAGR:+9.1%
Confidence:High
Rยฒ:0.99
โ–ผ

Green Bay, WI Housing Market Forecast 2026โ€“2028

Looking at the Green Bay housing market forecast through 2028, the area shows signs of cooling from its extraordinary run, yet fundamentals remain solid. While the 5-year price change of 56.0% is staggering, the forward trajectory is likely to moderate. A current price-to-rent ratio of 23.6ร— suggests that renting is financially preferable for now, which may temper buyer demand. With days on market sitting at 50, the frantic pace is easing, and the market temperature of 60/100 indicates a shift toward equilibrium rather than a frenzy. The key question many are asking is will Green Bay home prices drop; the data suggests a plateau or modest single-digit appreciation is more probable than a sharp decline, supported by the area's solid risk grade of A.

The Green Bay real estate Green Bay 2027 outlook hinges on local economic drivers and affordability constraints. The region's economy, anchored by manufacturing and the Green Bay Packers, provides a stable employment base, but the 23.6ร— ratio versus the national average of 18x indicates prices have stretched ahead of local wage growth. Affordability is becoming a genuine barrier, which could cap further gains. However, the 5.2% year-over-year price change shows resilience, and the 9.1% five-year CAGR demonstrates sustained underlying demand. Growth in logistics and healthcare sectors may support housing needs, but without significant income growth, the market is unlikely to see the explosive returns of the past five years. This Green Bay housing market forecast anticipates a period of stabilization.

Disclaimer: This forecast is a statistical projection based on historical price trends and should not be considered financial advice. Actual market outcomes may vary due to economic conditions, interest rates, local regulations, and other factors.

๐Ÿ  Rent vs Buy Analysis

Monthly Costs

Renting at $841/mo is significantly cheaper than owning at the median price. With a 20% down payment and 7% mortgage rate, monthly ownership costs (PITI + maintenance) exceed $1,800, making renting the clear financial choice for cash-flow-conscious individuals.

5-Year View

Appreciation at 5.2% YoY could add ~$75k in equity over five years, but high carrying costs and a 23.6x P/R ratio limit net gains. Renters can invest the savings, potentially outperforming real estate returns in a diversified portfolio.

When to Rent

  • Priority is cash flow and flexibility
  • Unable to cover 20% down payment
  • Seeking lower monthly expenses
  • Uncertain about long-term location commitment

When to Buy

  • Planning to stay 7+ years
  • Can leverage low down payment programs
  • Value stability over investment returns
  • Expect strong local job growth
  • ๐Ÿงฎ Can You Afford Green Bay? Interactive Calculator

    Income Reality Check

    Can you actually afford Green Bay?

    $
    20% ($53,767)
    6.5%
    Monthly Gross Income$6,667
    Principal & Interest$1,359
    Property Tax (1.76% WI)$394
    Insurance$90
    Total PITI$1,843
    Cost Burden: 27.6% of Income

    Great! At 27.6%, this mortgage falls within healthy financial limits. You have strong purchasing power in Green Bay.

    ๐Ÿ’ฐ Investment Thesis

    Cash Flow

    At a 23.6x price-to-rent ratio, direct cash flow is challenging. A $268k property renting for $841 yields ~3.7% gross yield, insufficient to cover expenses and mortgage. Investors should target properties below $200k or value-add strategies to achieve positive cash flow.

    House Hacking

    House hacking is viable with the 50 DOM and balanced market. Buying a duplex or single-family with rental potential can offset costs. The 98.8% sale-to-list ratio means negotiate aggressively; targeting 13.3% of listings with price drops can improve entry points.

    Target Investor

    Best for long-term buy-and-hold investors seeking stability over high returns. The 5.2% YoY appreciation and A risk rating appeal to risk-averse investors. Avoid short-term flippers due to moderate appreciation and high entry costs.

    ๐Ÿฆ For Investors
    See Full Investment Analysis โ€” ROI Projections, Cap Rate, Cash Flow โ†’
    โ†’

    ๐Ÿ˜๏ธ House Hacking Calculator Interactive Calculator

    House Hacking CalculatorOwner-Occupied Multi-Fam

    $
    %
    $
    %
    %
    Net Monthly Cash Flow
    -$778/mo
    Cost to live (better than renting?)
    Cash on Cash
    -43.4%
    Total PITI (Mortgage)
    -$2,216
    Gross Rent (2 units)
    +$1,682
    Vacancy & Expenses
    -$244
    Total Capital Needed$21,507

    ๐Ÿ—บ๏ธ Neighborhood Breakdown

    Entry-Level

    Areas like Allouez and De Pere offer homes under $250k with strong rental demand. The 2.4 months supply keeps competition moderate. These neighborhoods attract first-time buyers and renters, supporting steady appreciation and occupancy rates.

    Mid-Range

    Green Bay's central neighborhoods (e.g., Ashwaubenon) feature homes $250k-$350k. The 50 DOM and 98.8% sale-to-list ratio indicate stable demand. Ideal for house hackers seeking duplexes or single-family rentals with moderate cash flow potential.

    Premium

    Howard and Suamico offer premium properties above $350k. With 13.3% price drops, some negotiation exists. These areas attract long-term homeowners but offer lower rental yields, making them less ideal for pure investment unless targeting high-end rentals.

    โš ๏ธ Risk Factors

    Price-to-Rent Ratio
    23.6x ratio signals poor cash flow potential, requiring value-add or long-term appreciation strategies.
    Moderate Appreciation
    5.2% YoY growth is stable but below national hotspots, limiting short-term equity gains for investors.