๐Ÿ’ฐ COL Index: 97 โ€” Below Avg Cost

Salaries in Virginia Beach, VA

What every job actually pays โ€” cost-of-living adjusted

Updated: February 2026 ยท 40 occupations ยท BLS + Census data

Avg. Salary
$69,223
across 40 roles
COL-Adjusted Avg
$71,071
real purchasing power
Top Paying Role
Marketing Manager
$156,390
1BR Rent
$1,287
median monthly

You might think Virginia Beach is all about tourism and the Navy, but you'd be wrong. The city's real economic engine is a surprisingly diverse mix of tech, healthcare, and professional services. With a population of nearly 454,000, it's a major metro in its own right, and the job market is tighter than you'd expectโ€”unemployment is just 2.8%.

Hereโ€™s the real story on your paycheck: Virginia Beach has a cost of living index of 97.4, meaning it's about 2.6% cheaper than the national average. That might not sound like much, but it adds up. A median household income of $91,141 goes further here than it would in many comparable coastal cities. For example, a one-bedroom apartment runs about $1,287 a month. When you stack that against the average salary of $69,223, you get a city that feels more financially sane than you'd expect for its location.

So whoโ€™s actually thriving here? Itโ€™s not just service workers. Top-paying roles like Marketing Managers (earning a COL-adjusted $160k) and Software Developers ($129k) have a strong foothold. The presence of major employers like Cox Communications, Anthem, and the sprawling Naval Air Station Oceana creates steady demand for project managers, construction managers, and healthcare professionals. It's a blue-collar city with a white-collar spine.

But there's a catch. While wages are decent, they aren't exploding. The real question is whether salaries are keeping pace with the slow creep of housing costs and inflation. For young professionals in tech or marketing, or for dual-income households, Virginia Beach offers a compelling blend of salary and affordability. For those in lower-wage sectors, it's a tougher squeeze.

The data below breaks it all downโ€”from the highest-paying jobs to the real cost of living. Itโ€™ll tell you if your career fits this specific coastal economy.

๐Ÿ† Top 5 Highest-Paying Jobs in Virginia Beach

Ranked by raw salary. See COL-adjusted figures in the full table below.

๐Ÿฅ‡ -1% vs national

Marketing Manager

$156,390
๐Ÿ’ก COL-Adjusted $160,565
โฑ Hourly $75.19/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 907
๐Ÿฅˆ -1% vs national

Pharmacist

$134,968
๐Ÿ’ก COL-Adjusted $138,571
โฑ Hourly $64.89/hr
๐Ÿ“ˆ Job Growth -3.0%
๐Ÿ‘ฅ Jobs Here 907
๐Ÿฅ‰ -1% vs national

Software Developer

$126,267
๐Ÿ’ก COL-Adjusted $129,638
โฑ Hourly $60.71/hr
๐Ÿ“ˆ Job Growth +17.0%
๐Ÿ‘ฅ Jobs Here 3K
4๏ธโƒฃ -1% vs national

Construction Manager

$107,365
๐Ÿ’ก COL-Adjusted $110,231
โฑ Hourly $51.62/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 907
5๏ธโƒฃ -1% vs national

Project Manager

$100,490
๐Ÿ’ก COL-Adjusted $103,172
โฑ Hourly $48.31/hr
๐Ÿ“ˆ Job Growth +6.0%
๐Ÿ‘ฅ Jobs Here 907

๐Ÿ“‹ Complete Salary Guide โ€” All 40 Occupations in Virginia Beach

COL-Adjusted Salary = Raw salary divided by the cost of living index (97/100). Higher = more real purchasing power. This city's COL is below the US average.

# Occupation โ†• Raw Salary โ†•
1 Marketing Manager $156,390
2 Pharmacist $134,968
3 Software Developer $126,267
4 Construction Manager $107,365
5 Project Manager $100,490
6 Physical Therapist $98,932
7 Financial Analyst $98,237
8 Web Developer $92,026
9 Dental Hygienist $86,847
10 Accountant $85,408
11 Registered Nurse $85,398
12 Data Analyst $82,709
13 Insurance Agent $79,316
14 Loan Officer $75,605
15 Police Officer $74,325
16 Human Resources Specialist $67,122
17 Elementary School Teacher $63,173
18 Plumber $62,855
19 Paralegal $62,260
20 Electrician $61,069
21 Real Estate Agent $61,000
22 Graphic Designer $60,861
23 Social Worker $60,385
24 Chef/Head Cook $59,879
25 Firefighter $56,674
26 Carpenter $56,476
27 HVAC Technician $55,235
28 Licensed Practical Nurse (LPN) $54,193
29 Heavy Truck Driver $52,675
30 Welder $49,203
31 Auto Mechanic $47,943
32 Personal Trainer $46,315
33 Dental Assistant $44,470
34 Veterinary Technician $42,406
35 Pharmacy Technician $39,985
36 Cosmetologist $38,070
37 Medical Assistant $37,971
38 Security Guard $35,858
39 Nursing Assistant (CNA) $35,481
40 Nail Technician $33,089

Source: Bureau of Labor Statistics Occupational Employment Statistics. COL Index from C2ER/ACCRA.

๐Ÿ™๏ธ Living Costs in Virginia Beach

๐Ÿ 
1BR Rent
$1,287/mo
๐Ÿก
2BR Rent
$1,493/mo
๐Ÿ˜๏ธ
Median Home
$400,000
๐Ÿ“‰
Unemployment
2.8%
๐Ÿ’ณ
Median Income
$91,141
๐ŸŽ“
College Educated
41%
๐Ÿšถ
Walk Score
55/100
๐Ÿ“Š
Cost of Living
97
Below Avg Cost

๐Ÿงฎ Can You Afford to Live in Virginia Beach?

Use our Salary Reality Check to see if your specific income covers housing, taxes, and expenses in Virginia Beach. Enter your salary and see exactly how far your money goes.

โ“ Virginia Beach Salary FAQ

What is the average salary in Virginia Beach, VA?

โ–ผ
The average salary across 40 occupations in Virginia Beach is $69,223. This is below the city's median household income of $91,141. Insight: The average salary may not reflect typical household earnings due to differing data sources.

What jobs pay the most in Virginia Beach?

โ–ผ
The highest paying role in Virginia Beach is Marketing Manager at $156,390. This is more than double the city's average salary of $69,223. Insight: High salaries in this role may offset the city's slightly below-average cost of living.

Is Virginia Beach affordable on a Marketing Manager salary?

โ–ผ
Yes, Virginia Beach is affordable on a Marketing Manager salary of $156,390. The cost of living index is 97.4, below the national average, and 1BR rent is $1,287/month. Insight: This salary is over 12 times the monthly rent, allowing for significant savings.

How does Virginia Beach's cost of living affect my paycheck?

โ–ผ
Virginia Beach's cost of living index of 97.4 means expenses are 2.6% below the national average, stretching your paycheck further. For example, a $69,223 salary has more purchasing power here than in higher-cost cities. Insight: The below-average COL amplifies the real value of both average and high salaries.

What salary do you need to live comfortably in Virginia Beach?

โ–ผ
A comfortable salary in Virginia Beach is around $91,141, matching the median household income. This comfortably covers the $1,287/month rent (which is 17% of this income) and other costs. Insight: The city's COL index of 97.4 means you need less than the national average to maintain a comfortable lifestyle.

๐Ÿ“ Editor's Verdict: Is Virginia Beach Worth It?

Hereโ€™s my honest take: Virginia Beach is a solid middle ground, not a gold rush. The average salary ($69,223) doesnโ€™t scream wealth, but with a cost of living index of 97.4 and rent at $1,287, your money stretches further than in most coastal cities. If youโ€™re chasing top earnings, Marketing Manager is the standout at $156,390โ€”rising to $160,565 after COL adjustment.

Who wins here? Tradespeople and healthcare workers see strong demand and reasonable living costs, while tech roles pay well but have less explosive upside than bigger tech hubs. Marketers get the best mix of pay and purchasing power.

Is it worth it financially? If you value lifestyle over maximum income, yes. If youโ€™re purely chasing the highest paycheck, look elsewhere.

My advice: Lock down a job before you move. The marketโ€™s steady, not hot, and you donโ€™t want to rely on hope alone.

Explore Virginia Beach Further