๐Ÿ’ฐ COL Index: 91 โ€” Below Avg Cost

Salaries in Waco, TX

What every job actually pays โ€” cost-of-living adjusted

Updated: February 2026 ยท 40 occupations ยท BLS + Census data

Avg. Salary
$67,196
across 40 roles
COL-Adjusted Avg
$74,005
real purchasing power
Top Paying Role
Marketing Manager
$153,269
1BR Rent
$1,011
median monthly

Letโ€™s get one thing straight: Waco isnโ€™t just a pit stop between Dallas and Austin. In 2026, with a 4.0% unemployment rate, itโ€™s a surprisingly stable job market where you can actually build a life without the frantic hustle of bigger cities.

Hereโ€™s the math that matters. Wacoโ€™s cost of living sits at 90.8, meaning your dollar goes about 9% further than the national average. A median household income of $52,770 doesnโ€™t sound like a headline, but when a one-bedroom apartment runs you about $1,011 a month, the numbers start to sing. Youโ€™re not just earning a salary; youโ€™re buying breathing room thatโ€™s getting harder to find elsewhere.

So, whoโ€™s winning here? The economy is anchored by healthcare giants like Baylor Scott & White and the manufacturing muscle of companies like Mars Wrigley. But the top earners are often in roles that serve these pillars: marketing managers, pharmacists, and software developers. I was a bit surprised to see software developers cracking the top three, but it makes senseโ€”someone has to build the digital tools for the logistics and healthcare industries booming here.

Now, the catch. Wages are solid, but theyโ€™re not always keeping pace with the slow creep of inflation, especially in housing. That said, for remote workers bringing in coastal salaries or skilled tradespeople in construction management, Waco is a financial sweet spot. You wonโ€™t get rich overnight, but youโ€™ll likely live more comfortably than you would on the same pay in a major metro.

The data below breaks down exactly what you can expect to earn, both in raw numbers and adjusted for what your paycheck can actually buy in this Central Texas city.

๐Ÿ† Top 5 Highest-Paying Jobs in Waco

Ranked by raw salary. See COL-adjusted figures in the full table below.

๐Ÿฅ‡ -3% vs national

Marketing Manager

$153,269
๐Ÿ’ก COL-Adjusted $168,798
โฑ Hourly $73.69/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 289
๐Ÿฅˆ -3% vs national

Pharmacist

$132,275
๐Ÿ’ก COL-Adjusted $145,677
โฑ Hourly $63.59/hr
๐Ÿ“ˆ Job Growth -3.0%
๐Ÿ‘ฅ Jobs Here 289
๐Ÿฅ‰ -3% vs national

Software Developer

$123,747
๐Ÿ’ก COL-Adjusted $136,285
โฑ Hourly $59.49/hr
๐Ÿ“ˆ Job Growth +17.0%
๐Ÿ‘ฅ Jobs Here 868
4๏ธโƒฃ -3% vs national

Construction Manager

$105,223
๐Ÿ’ก COL-Adjusted $115,884
โฑ Hourly $50.59/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 289
5๏ธโƒฃ -3% vs national

Project Manager

$98,484
๐Ÿ’ก COL-Adjusted $108,463
โฑ Hourly $47.35/hr
๐Ÿ“ˆ Job Growth +6.0%
๐Ÿ‘ฅ Jobs Here 289

๐Ÿ“‹ Complete Salary Guide โ€” All 40 Occupations in Waco

COL-Adjusted Salary = Raw salary divided by the cost of living index (91/100). Higher = more real purchasing power. This city's COL is below the US average.

# Occupation โ†• Raw Salary โ†•
1 Marketing Manager $153,269
2 Pharmacist $132,275
3 Software Developer $123,747
4 Construction Manager $105,223
5 Project Manager $98,484
6 Physical Therapist $96,958
7 Financial Analyst $96,277
8 Web Developer $90,190
9 Dental Hygienist $85,114
10 Accountant $83,704
11 Registered Nurse $83,694
12 Data Analyst $81,059
13 Police Officer $72,842
14 Human Resources Specialist $65,782
15 Elementary School Teacher $61,912
16 Plumber $61,601
17 Paralegal $61,018
18 Electrician $59,851
19 Real Estate Agent $59,783
20 Graphic Designer $59,647
21 Firefighter $55,543
22 Carpenter $55,349
23 HVAC Technician $54,133
24 Heavy Truck Driver $51,624
25 Loan Officer $48,620
26 Insurance Agent $48,620
27 Nail Technician $48,620
28 Cosmetologist $48,620
29 Personal Trainer $48,620
30 Chef/Head Cook $48,620
31 Social Worker $48,620
32 Veterinary Technician $48,620
33 Pharmacy Technician $48,620
34 Dental Assistant $48,620
35 Licensed Practical Nurse (LPN) $48,620
36 Auto Mechanic $48,620
37 Welder $48,221
38 Medical Assistant $37,213
39 Security Guard $35,142
40 Nursing Assistant (CNA) $34,773

Source: Bureau of Labor Statistics Occupational Employment Statistics. COL Index from C2ER/ACCRA.

๐Ÿ™๏ธ Living Costs in Waco

๐Ÿ 
1BR Rent
$1,011/mo
๐Ÿก
2BR Rent
$1,266/mo
๐Ÿ˜๏ธ
Median Home
$270,000
๐Ÿ“‰
Unemployment
4.0%
๐Ÿ’ณ
Median Income
$52,770
๐ŸŽ“
College Educated
29%
๐Ÿšถ
Walk Score
45/100
๐Ÿ“Š
Cost of Living
91
Below Avg Cost

๐Ÿงฎ Can You Afford to Live in Waco?

Use our Salary Reality Check to see if your specific income covers housing, taxes, and expenses in Waco. Enter your salary and see exactly how far your money goes.

โ“ Waco Salary FAQ

What is the average salary in Waco, TX?

โ–ผ
The average salary across 40 occupations in Waco is $67,196. This figure provides a baseline for earnings in the area. It is 27% higher than the local median household income of $52,770.

What jobs pay the most in Waco?

โ–ผ
The highest paying role in Waco is Marketing Manager at $153,269. This salary is more than double the city's average across all occupations. It reflects a premium for specialized management roles in the market.

Is Waco affordable on a Marketing Manager salary?

โ–ผ
Yes, a Marketing Manager salary of $153,269 is highly affordable in Waco. The cost of living index is 90.8, which is below the national average. Housing is a key factor, with a median 1BR rent of $1,011 per month.

How does Waco's cost of living affect my paycheck?

โ–ผ
Waco's cost of living index of 90.8 means your paycheck goes 9.2% further than the national average. A $67,196 salary here has the purchasing power of about $73,370 nationally. This is driven by lower costs, especially in housing.

What salary do you need to live comfortably in Waco?

โ–ผ
A comfortable living salary in Waco is approximately $67,196, matching the city's average. This allows for housing ($1,011/mo for a 1BR), savings, and discretionary spending. The cost of living index (90.8) makes this feasible for a single person or small household.

๐Ÿ“ Editor's Verdict: Is Waco Worth It?

As an editor who crunched the numbers, here's my honest verdict: Waco is a solid financial bet, especially if youโ€™re not chasing a coastal paycheck. With a cost-of-living index of 90.8 and rents hovering around $1,011, your dollars stretch further than they do in Austin or Dallas. That said, the average salary of $67,196 still feels tight if you're eyeing homeownership without a partner's income.

Marketing Managers are the clear winners here, pulling a COL-adjusted $168,798, but the real opportunity in Waco isn't in white-collar tech; it's in the trades and healthcare. With Baylor Scott & White anchoring the medical scene and a booming construction sector, skilled workers have immense leverage. Tech folks might find the ceiling a bit low unless they're remote.

If youโ€™re considering the move, my advice is simple: lock in a remote job before you arrive. Tap into that big-city salary while enjoying Wacoโ€™s small-town costs. Itโ€™s the ultimate financial hack for this market.

Explore Waco Further